Research
Understanding the problem
My journey in the design process begins with understandng the users and their context, wether this means doing qualitative user reserach (interviews, observations) as well as field and desk resrach (consumer trends, analytics and benchmarking).
SENSEMAKING
Defining the scope
Defininf the approach
Future journeys and scenarios
Framing the solution
- Prioritization of user stories
- Value driven design (MVP)
- Definition of sucess
- Roadmaps
- Prototying and testing
Final Launch
MARCH 10TH 2017
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